When moving to 2024, the beauty world is ready for the new shifts in makeup that allow freedom and creative expression. Makeup trends of the current year are the gamification of both witty innovation and cosmetologically austere glow, which is suitable for every woman, depending on her personality – either with a focus on provocative metal or neon accents, or with enhanced search for naturalness. These are not anti-aging or even maturing trends – they are about laying it on thick, or smoothing it out, and making the best of every feature and contour of the face and eyes. In this context, what sets 2024 makeup trends apart is how they allow people to craft their unique line-up with ease and style, making this year about appearances in the liveliest ways.

In today’s blog, what we will try to look at is the most current trends that are being followed for makeup each of which introduces more opportunities for colour, texture and application. Ready to get inspired? Let’s dive in!

Glazed Donut Skin

The glazed donut skin phenomenon of 2024 is one of the biggest makeup trends that aim at creating the type of skin glow, which resembles the shine of a glazed donut. This trends focuses on the youthful skin tone with a hint of sheen which is quite radiant, smooth and very shiny in appearance.

Necessary products for this look would include the following: the moisturizing primers, the illuminating foundations and the highlighter balms. Moisturizing primers are particularly important as they create the right canvas for that kind of glow. Shiny bases complement this effect even further as far as the coverage goes, but will remain luminous nonetheless. Spotlit balms are then run over the apexes of the face – the cheeks, bridge of the nose and lips to make the skin appear shiny in the same manner as an oil slick but not greasy.

The glazed donut skin has emerged in 2024 as it remains halfway between a natural effect and a glossy, shiny finish. Thus, the message of this look contrasts with that of earlier, dense and matte productions which depicted thin and dull skin as the pinnacle of elegance. It has a very young energy and has become a favorite for people who want to get a more no-makeup makeup look.

Monochromatic Looks

This monochromatic makeup is very simple and everything must blend together: one color for eyes, for cheeks and even lips. This strategy involves picking of a single color and having fairly different tones or saturation of the color to highlight unique sections of the face making the face to look well put together.

In 2024, terracotta will be popular because color gives off a sun-kissed vibe, while lavender will provide a fairy-like character with its cold undertones. Despite providing less coverage, these tints work well for highlighting certain characteristics and giving the finish a sleek, polished appearance. Whether it is a gentle wash of terracotta eye, cheek, and lip color or the soft, dreamy lavender that pulls everything together, monochromatic makeup makes a clear statement without having to overstuff the face.

Of course, this is where this trend stands out from all the rest because it helps make your facial features look even better without much effort. That is why, when it comes to hairstyling and makeup, you should stick to the one color family, so everything would fit harmoniously and make you look gorgeous. In general it is perfect for individuals who would like to look classy and elegant and this does not require coming together of many parts of the face. The Monochrome trend, I suppose is one of the easiest and the boldest trends one can ever opt for in fashion.

Brushed-Up Brows

The brushed-up brows look is perhaps one of the biggest makeup trends of 2024 with many women opting for a more natural way of contouring the face. This style entails using a brush to create a upwards movement on the brow hairs so as to make the hairs looks fuller and fluffy just like they are strategically arranged. The appearance is achieved using brow gels, and powders, with the gel offering the structure and the power to fill onto sparse areas for density.

Among all the benefits of the closely shaped brows, one must note the esthetic one, where the eyes, and the face in general, appear to be awakened. This also makes it appear trendy particularly to the youthful people, as it now differe from the more polished and sharp brow looks of the previous years.

Its use has been on the rise mainly because of the ease of use and the many possible adaptations. It may be easy to describe getting brushed up brows with duality, but given the simplicity of the technique, it is easily adaptable to the daily spectacle of makeup. Brushed-up brows complement makeup as well as accent a natural ‘no-makeup’ look, and thus, promise to give individuals the much-admired contemporary polished and elegant look.

Graphic Eyeliner

The graphic eyeliner trend is all about bold, artistic expression, transforming a simple eyeliner into a canvas for creativity. In 2024, this trend has exploded, with makeup enthusiasts pushing the boundaries of traditional liner looks and opting for daring designs that make a statement. From sharp, exaggerated wings to abstract shapes and geometric patterns, graphic eyeliner is less about precision and more about unleashing your inner artist.

They are rather sharp wings drawn far beyond the outer corners of eyes and some kind of free-hand lines they might wiggle or create some shapes all around the contours of the eyelids. The difference in colours visible today is electric blues, bright pinks and violets and purples that have now become synonymous with black liner and are much brighter. These bright colours enhance the effect of graphic eyeliner even more as the makeup design is richer and more glare in general.

Graphic eyeliner is a fun product because it is made in a way that you can DIY it easily and apply different styles and designs. Both the sharp wings for a night-out look or simply a playful application for the sake of experimenting, this trend probably motivates people to play with the color on the eyes. It is a chance to become unique and demonstrate individuals wit through thick lines and bright colors which is ideal for those who like to tinker and try themselves in everything.

Euphoric Blush

With the almost neon-hued blushes becoming popularity across the spring 2024 season along with the new beauty staple of blush trends on social media. This trend is all about loving the high-intensity solid colours that are more than just a mere clear peach or pink. Why not blatantly smother bright pinks, corals, and even fuchsias across the cheeks so that, in some instances, they extend onto the eyelids; after all, the glaring light requires one to be overbright in some way.

To get this flushed, euphoric wattage location and colour is important. First apply a bright colored blush at the apples of the cheeks and sweep it upwards towards the area above the cheek bone.

To enhance this color add the same lighter shade lightly to the eyelids and this will close the circle between the eye and cheek color. This is the best because its aim is to give one an even tone of the preferred color just like after a walked or after being joyful.

This is sobering but what makes the euphoric blush trend resonate in 2024 is that it is fun and an invitation to express oneself. What it does is introduce this playfulness into makeup – or at least a reminder of it – departing from the more serious or subdued lipstick trends. The clarity of the facial features and the sheen in this makeup look targets a desire of brightness, thus, perfectly suitable for the person whom wants to shine and at the same time look joyful and young.

Glossy Lips

Glossy lips are back in 2024, and are perfectly suitable for everyone who is searching for a rather youthful look. Kim K’s favorite – glossy lips – are also in demand again, and looking sexy and wet à la early 2000s, these lip products perfectly complement any beauty look. This revival heralds lip gloss in every class, including the classic clear and the modern ones that appear in tints and twinkles to add depth and some vintage glamour.

The way to achieve this look is layering. First apply a moisturizing lip balm for this will serve as your background when drawing to avoid chafing your lips. So, apply the lipstick of your choice, and it can be a natural color, red or any other color and finalize the look with a high shine sheen. If you want something even shinier, consider the choice of those glosses which contain shimmer or holographic particles. This layering technique not only ensures that the lips look glossy but also adds depth and makes the color pop.

That is why shimmering lips look great in combination with other trends of makeup in 2024 including glazed donut skin and euphoric blush making everyone glow up. The traditional wet and shiny lip while lovely takes less time to chalcographs and gives a youthful, plumped up finish that can ground a strong lip, corrective eye or intense cheek depending on whether you err on the side of sheer or opaque.

Colored Mascara

One of my favorite beauty trends of 2024 is colored mascara: from electric blue, deep green, to warm brown instead of the conventional black. This trend is also a perfect example of how one can easily play with colors and add this little pop of brightness to the eyes, and even change up a regular every day makeup look.

Using colored mascara as an add-on can be as basic as replacing the all-black appearance of your mascara with brown color making it less striking on the eyes. When it comes to the choice of attire go for a beautiful shade of red, blue or purple if you want to draw more attention to your eyes. Coloured mascara itself may be applied for volumetric and vibrant effect, it can also be worn with some plain eye-shadow for an even more dramatic and harmonious look.

This is why colored mascara looks so intriguing – it doesn’t involve added color in the way that eyeshadow or eyeliner does but is still fun and simple. It’s daring and cool, and this means you get a chance to play with you hair without going overboard, making it ideal for festival, nighttime, or any normal day you would want to add a little spice to your eye makeup.

Wet Skin Look

The wet skin look is a makeup trend which has blown up in summer 2024 and is currently dominating beauty trends all over the world. This style provides an ashen appearance that mimics perfectly well moisturized skin as if has just been kissed by water in natural light. The obvious aim here is to get the skin to glow and look shiny, like you’ve just washed in shower or you’ve just come out of a tropical mist.

For the wet skin look, first, hydrate to keep the skin soft and apply serums, and the moisturizers with the puffer to create a thin layer which doesn’t give the skin a sheen look. Next use a light moisturizer that can give your skin a sheen without being greasy or a tinted moisturizer. To provide a wet look, use a liquid or cream highlighter on the apexes of the face; cheeks, the area over the nasal septum and the supra orbital ridges ensuring that you blend well. Lastly, don’t powder, instead, use a hydrating mist to set your makeup and seal in the sheen without matting your skin.

This makeup look is especially beloved in the summertime because of its ability to resemble what is usually referred to as ‘Glowy’ skin in its purest form, that is skin in a warm climate. The wet skin trend is closely related to low impact makeup, as this way, skin’s natural radiance is emphasized, and some sparkle is added. It’s the best way they ensure they are maintaining a formal look while keeping it fresh as is the trend in the season with lightweight makeup.

Earthy Tones and Mood Ring Eyes

We think moving into late winter and early spring of the year 2024, there is a shift to earthy colors, which are being incorporated in makeup. Surprising forms of hued warm browns, burn oranges, deep forest green with soft tera cotta used on eyes, cheeks and lips all point to the feeling of autumn landscape. These colors create sort of a kiss of mimicker and which helps to enhance natural features and adds that touch of warmth and snug that makes makeup elaborate.

Another eye makeup trend lovingly combined with these natural shades is the mood ring eyes. Based on the temperature concept like mood rings, it refers to applying eyeshadows that may appear different in daylight and in artificial light. Whether it’s multi-chrome eyeshadows or iridescent pigments, mood ring eyes looks alive and as enchanting as a beauty dunked in the king’s cut purple, the blue and the green, as the color changes with the angle and light. This gives the eyes a sort of space age, hypnotizing aura, which gives more texture to make up, particularly the eyes.

We like this earthy colors and the mood ring eyes especially in the changing of the seasons –from summer to fall. The natural touch in such colors is just perfect for transitional weather that comes between summer and winter and the imagination of putting on a mood ring represents an element of fun and fun-filled surprises in the fall makeup. Altogether, they provide a rather unique and sophisticated vision of beauty for the autumn-winter season but still adheres to current tendencies.

Elevated Blush Application

The trend of the high blush swept through the beauty industry in 2024, professional makeup artists, as well as common users, adopted the technique of application of blush above the cheeks, on the line of the cheekbones to achieve the looks of high cheekbones. Instead of the apples of the cheeks, we are buffing blush upwards to the area right above the temples, so it almost kisses them. This not only warms and colors but also enhances the look of being lifted and contoured on facial area.

To achieve this look, apply a cream or powder blush onto area of the cheeks that are hollowed out, and blended up towards the temples in broad strokes. At the same time, it is better not to move the blush to the center of the face since it can add some weight. For the added intensity, apply a highlighter on the tops of the cheekbones and blend together with the blush to add that lift and achieve that beautiful healthy glow.

The trend of high blushing has captured attention recently on the fashion week and among makeup lovers because it makes the face look alive, youthful, fresh and sculpted in seconds. It’s suitable for all faces, and the slight lifting it does is great for anyone who wants to add a bit of the modern touch to the makeup look they wear daily.

The makeup trends of the year 2024 are beautiful, colourful, creative and naturally beautiful. From the shellac that glazes cleaned up donut skin to the shocking graphic eyeliner and even the playful adventure of euphonious blush and coloured mascara this year’s styles are all about breaking the rules, yet remaining unique. The slick shine of the shiny lips,big-eyed tantalizing wet skin and the Mood ring eyes are as they are rich in earthy and the warm fall tones, all of them lend the dimensionality, making them appropriate for every occasion.

As you read these exciting trends, do not hesitate, and experiment as much as possible – and then, determine what works best for you. So, if you dream of bright colors in gaudy lipstick or a more natural look, 2024 will be the year of experimenting with yourself and makeup. We’d love to hear from you!

Happy experimenting!

With these above mentioned gorgeous makeup on your pretty face, you might be wondering, what colors or color combinations for your outfit are best suited in 2024. If that’s the case, check out this post of ours.

For more insights about Most Popular Makeup Trends in 2024, you can check out this.